flypop aims to be the cheapest airline on the planet
After delaying its launch due to the COVID-19 pandemic, British start-up flypop is still aiming to become the cheapest airline on the planet. Now planning to start flights between the UK and India in October, flypop hopes India will have been added to the UK’s green counties list by then.
Unlike other airlines that consume money, flypop can wait until the storm is over thanks to a lease called “Power by the Hour” which allows flypop to pay for planes only when it is needed. uses them, and something CEO Nino Judge says would never have been available before COVID-19.
flypop will use economical Airbus A330-300s
Flypop CEO Nino Judge saw an opportunity in the market to offer low cost flights on single class Airbus A330-300s between the UK and secondary cities in India. flypop aims to tap into the large Indian community of UK and offer them direct nonstop flights to Amritsar and Ahmedabad without having to connect via Mumbai or New Delhi.
Speaking during a recent Simple Flying webinar on the flypop plan, CEO Nino Judge said:
“On performance, Air India very kindly challenged our Stansted at Amritsar for us with occupancy rates of around 90% and an average round trip fare of £ 600. It is not a very low return. That’s a pretty high return. It’s a steep fare too, and the Punjabis were paying this to get nonstop already before COVID. So you can imagine what it will be like post-COVID. And returns are a fun term. Yields are the difference between CASK and RASK. So we plan to have our CASK so low that the return will end up being pretty healthy. It is the art of performance management. We will start flights from £ 99 ($ 137) one way. So if anyone wants to beat us on this, give it a try!
Winter is the peak season for flights to India
October was chosen as the new start date because, unlike most destinations, winter is the peak month for flights between the UK and India. That being said, £ 99 ($ 137) is an incredibly cheap fare for a long-haul flight between Europe and India. When asked how the airline intended to offer such low fares even with an Airbus A330-300 full of 400 passengers, the judge said:
“Everything pays off. If you want to be a cheap long haul, everyone says, ‘Oh, that didn’t work’. It has been tried. It has never been tried properly. He was flirted with. We will live and breathe, and hopefully not die, cheaply, on long journeys. It’s all a price savings that we pass on to customers to hit that £ 99. We could have gone for some really nice new neos or the 787s that Norwegian no longer wanted, but we went for the best value, slightly older A330s, where we could lower the price. It had a high density setup, and that’s what you really get for a low cost.
flypop will be based in London Stansted
It seems that flypop is inspired by the Irish low cost airline Ryanair which offers ultra low fares and makes money on passenger additions like luggage, food and drinks. Flypop not only takes inspiration from Ryanair, but it has also gone a step further by hiring people who have worked for Ryanair.
After securing its first base at London Stansted Airport (STN), flypop says flights to India are just the beginning and flights to secondary airports in other countries are part of the plans for the airline company. Speaking of possible future destinations, Judge shares that the A330s may head to lucrative destinations in the United States, Sri Lanka, South Africa, South America and the Caribbean.
So how will flypop prices be so low? The answer is in the offerings. The judge shares the following:
“The old carriers are our premium product, aren’t they? They have bags included, they have meals included, you know, they have goats included, we don’t do any of that. We’re just gonna give you a cup of water and a backpack. Pay for everything else. And that’s how the prices are so low. Personalize your trip. You can go as low as you want. We are going to be the truest low cost airline. Not just on these roads, but on the planet. And that’s why we have so many fantastic Ryanair employees on our teams who never let me forget: “Don’t let these costs go up! “
Hopefully flypop is successful and can expand into other markets and hopefully unlike Freddy Laker and his sobers, Laker Airways can take on the big carriers and survive.
What do you think of flypop and its ambitious projects? Please tell us your thoughts in the comments.